Enjoy an exclusive discount to learn about Food & beverage licensing at the world's most influential brand event
From viral sensations to groundbreaking partnerships, food and beverage licensing is transforming the retail landscape. Think e.l.f Cosmetics x Liquid Death, Minecraft Pringles, Erewhon Barbie Smoothie, Kit Kat x Formula 1, Guinness Apparel, Absolut Vodka x TABASCO, and Love Hearts Cosmetics. These iconic collaborations are redefining brand boundaries—and they all start at Licensing Expo.
featuring the world’s biggest brands, including Netflix, Nintendo, NASCAR, and more. Discover thousands of products to inspire your next big idea.
from brands, retailers, suppliers, and manufacturers ready to discuss deals that will shape tomorrow’s cultural landscape.
covering everything from licensing fundamentals to advanced case studies and workshops. Gain the tools to succeed in the business of brand licensing.
Licensing Expo is just a short ride down the Las Vegas strip from Sweets & Snacks Expo. One day on our vibrant show floor could unlock ideas you’ve never imagined.
🎯 Only have a day? That’s all you need to discover game-changing ideas and connections!
Join us on Wednesday, May 20 for a day at Licensing Expo, and enjoy our exciting keynote: “Food and Beverage: The Ultimate Brand Extension Goldmine”.
Join industry leaders from MARS Snacking, Pacsun, and Bath & Body Works, moderated by CAA Brand Management, to learn about the psychology behind consumer obsession with food-as-identity branding and reveal actionable strategies to turn taste into profit.
